Korean skin care products are no different from American skin care products.

French consumers want American skin care products, American consumers want Korean skin care. Why do we think that our neighbor’s grass is greener? Because, in this case, it isn’t. There is a strong uniformity in the skin care ingredient lists around the world. There are reasons for this: the background of formulators is usually a bachelor’s diploma in chemistry and some expertise in the industry, and both chemistry and the curricula are the same everywhere. Also, the same skin care ingredients are sold everywhere by multinational companies like DuPont, Nexeo, BASF, Dow, etc. As more and more companies consolidate into larger conglomerates, there will be even less manufacturers of ingredients, … Continue reading Korean skin care products are no different from American skin care products.